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Lucio Enrietti, between winning new customers and hoping for a more sustainable world

on 21 September 2021
Lucio Enrietti, between winning new customers and hoping for a more sustainable world

Lucio Enrietti, between winning new customers and hoping for a more sustainable world

inNews, Packaging

One of our team’s latest “signings” tells us a story of insight and foresight, where Effegidi and its customers grow together in a spirit of mutual trust.

CAN YOU TELL US ABOUT YOUR CAREER PATH AND HOW DID YOU JOIN EFFEGIDI?

I’m a Sales Manager specialised in Flexible Packaging and an expert on an international level in sales and coordination, in both family businesses and multinational companies. In particular, I’m focused on managing medium to large and key account customers.

I joined Effegidi in 2020, being committed to supporting and enhancing the company growth in the Packaging field. Since then, my mission has been to put to good use the knowledge in the field I’ve gained in most of the Flexible Packaging markets and technologies. Moreover, I’m sure I can rely on a strong professional network throughout Europe.


WHAT DO YOU DO WITHIN THE COMPANY?

At present I’m an Area Manager, mainly in the fields relating to the aluminium sheet.

In this corporate role, I have responsibility for winning new customers both in Italy and in Europe in the traditional business areas of our company. Moreover, I’m in charge of seeking out new opportunities in tune with Effegidi’s corporate vocation, which are expressed in various products, markets and fields.

On an internal level, I deal with different corporate departments and in particular with the supply chain, constantly looking for the best synthesis of my customers’ needs with those of my company.

HOW WOULD YOU DESCRIBE YOUR CONTRIBUTION TO EFFEGIDI?

Thanks to my daily selling activity and my strong background of personal experience and skills, I can bring to the company a significant information support which is always up to date, together with an in-depth understanding of the Flexible Packaging field.

Since I regularly communicate with the market, I arouse a keen interest in Effegidi, thus contributing to the further growth of its reputation. I also create new fruitful business opportunities and I establish strong relationships with new customers. In other words, I lay the foundations for sound and long-lasting partnerships, thus developing a mutual trust with our customers.

As a natural outgrowth of the work I do every day, the number of our customers, our turnover and margins continue to rise.

I’ve always been deeply concerned about the future of our planet, and I’m dedicated to promoting sustainability whenever I get the chance. I think this is a crucial issue.


WHERE DO YOU SEE EFFEGIDI IN THE NEXT FEW YEARS?

Because of the ongoing commitment and substantial investments made by the owners of our company, Effegidi has become fully conscious of its own value: we are at the cutting edge of technology, and we are building an outstanding reputation in our market. In the mid-term, we will be able to fully express all our potential vocations. In Effegidi’s future I see the capability of creating value together with our customers: in this way, we will reach our goals for a fruitful growth in the long run.

Thank you, Lucio, for your resolution and your wonderful food for thought. Welcome aboard Effegidi! We are ready to sail to more sustainable horizons with you…

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Since 1973 Effegidi works in the field of laminate films, both plastic material in general and non-ferrous metals. Our products are used both in the shielding cable industry and for food and wine packaging.

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Effegidi International S.p.A. Via Provinciale per Sacca, 55 43052 Colorno (Parma) Italy

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