One of our team’s latest “signings” tells us a story of first impression, winds of change and enthusiasm.

WHAT WAS YOUR PROFESSIONAL EXPERIENCE BEFORE “LANDING” AT EFFEGIDI?

I have been working in sales for more than 25 years, with extensive experience in the tourism, insurance, and food industries. In particular, the food field has always been a core part in my professional career.

I have mostly dedicated myself to export sales: at the beginning, I worked as an area manager, then achieving leading positions.

I knew the packaging field, even if not directly, but over the years the issues related to this business component have become increasingly prominent, an integral part for the success of every project.

So, when I had the opportunity to learn about Effegidi and to consider working with the company, I was glad to offer my contribution, fully aware of having still so much to learn.

HOW DID YOU JOIN EFFEGIDI? WHAT CONVINCED YOU TO START THIS NEW ADVENTURE?

A mutual acquaintance told me about Effegidi and about this engaging job, also in the terms of the promising prospects this company had and still has. As I said before, I believed that the experience I gained in the food industry would be valuable to both of us in this new professional adventure.

This was a mutual “bet”, and I think it will be rewarding and satisfying for all!

AFTER THIS INITIAL PERIOD IN THE COMPANY, WHAT ASPECTS IMPRESSED YOU THE MOST?

Effegidi works in a very fascinating industry, where the challenge is to blend in-depth knowledge with the cutting-edge technology and apply them to this field. It’s really inspiring! I strongly believe in this project, in the company and in the people who are part of it.

And, last but not least, the opportunity to fully tap the huge potential for improvement, at both a personal and corporate level. Even if we live in a competitive environment which affects all industries, I am confident that our commitment and dedication will allow us to reach even our most ambitious goals.

EFFEGIDI IS HEARTILY COMMITTED IN CREATING INNOVATIVE PRODUCTS IN THE FOOD INDUSTRY. ACCORDING TO YOU WHAT ARE THE KEY FACTORS TO FOCUS ON?

Although I am new both to this field and in the company, in my latest work experiences I had a chance of studying and deeply understanding clients’ (from manufacturing through distribution to the consumer) point of view and attitude towards environmental friendliness, sustainability and recyclability.

Unfortunately, strict and rigorous rules are still missing. Thus, it is responsibility of the companies both directly engaged and indirectly involved in these topics to start thinking about the future and how to structure themselves to be ready for it. How to do this? By creating alternative products, enriching our company expertise with new production technology, while providing steady knowledge and consulting support. This is the challenge facing our company.

WHERE DO YOU SEE EFFEGIDI IN THE NEXT FEW YEARS?

It is difficult for me to make forecasts, since I am still a “newbie”. However, I think that everyone (including me) at Effegidi aims to make the company playing an increasingly critical role in its market, a leading figure for our clients, relentlessly providing reliability, practicality, quality, and support.

I trust I can contribute to it, as all my colleagues already do, to get our company to where it wants to be. Together.

Thank you, Roberto, for your eagerness and your wonderful food for thought. Welcome aboard Effegidi! We are ready to sail to new horizons with you…